How to Create a Great Story & Connect with your Clients

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How to Create a Great Story & Connect with your Clients Online

Overview:

Karen Hollenbach is a storyteller and content marketer who specialises in teaching individuals and organisations how to find their voice and tell their story online. Karen believes your story is your unique selling point and provides practical and insightful tips on how to leverage storytelling as a tool for your business.

At this webinar Karen will explore the key components of storytelling, why they are important to building and growing a sustainable business and how you can use storytelling to have greater impact and start more conversations with potential clients and candidates.

At the end of this webinar you will understand how to use Karen's tools to tell your story in a way that is more relevant and provides more impactful results via your face to face interactions, website blog & About Us page, your LinkedIn profile and company page and social media platforms.

In this webinar you will learn:

What is Storytelling for Business?
How Can Use Storytelling for Your Business?
Understanding the Buying Cycle for Your Clients & Candidates
Developing Narratives based on Your Ideal Client Profile/s
How to Implement Your Narratives
How to Engage Key Stakeholders to Implement Their Narratives
Storytelling for your Website, LinkedIn Profile, LinkedIn Company Page and Social Media

Who Should Attend:

For anyone in the recruitment industry: New Consultants, Experienced consultants, Business Development Managers and Directors.

Meet the facilitator: Karen Hollenbach

Karen Hollenbach is a content marketer and storyteller who's developed a reputation for showing clients how to use LinkedIn and other online assets as a powerful tool to collaborate and network online. As the Founding Director of Think Bespoke, a Melbourne based training consultancy for individuals and organisations, Karen works with recruitment and B2B clients across Australia, providing best practice and customised training solutions.

Karen's practical approach is based on effective communication and relationship building principles. Her insights will help you apply all the truths you know and trust to the digital age so you can start more online conversations that result in genuine leads and focussed outcomes.

Delivery:

An online webinar (GotoWebinar) with the live session recorded and a copy of the recording distributed to all registered participants
The webinar access link is sent to the email address specified at the time of registration. This email is sent the day prior to OR on the morning of the scheduled date
All start and end times listed are displayed in Australian Eastern Standard Time