Build your Brand & Attract Clients & Candidates using Video

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Video Marketing – what you need to know to get started, build your brand and attract clients & candidates

Overview:

According to Google, video will account for 74% of all online traffic during 2019. Brands using video are being rewarded by search engines and social media channels with increase reach and more visibility, making it an ideal channel to engage potential clients and candidates. Video marketing does not need to be expensive nor does it need to take a long time to create.

Join Tanya Williams in this 2 hour video workshop where she will show you where to start, how to use video and some amazing free and low cost tools to help you create professional video content without the expensive price tag.

Learning Outcomes:

Why it is an important part of your marketing mix
Tools to record, edit and create professional video content in minutes (not weeks)
Ideas of what video content to create for candidates & clients

Who Should Attend:

Recruiters
Researchers
Business Development staff, or anyone whose job involves identifying and developing new client prospects in the staffing industry

Meet the facilitator: Tanya Williams, Chief of Everything Digital Conversations

Tanya is Chief of Everything at Digital Conversations and a Tradigital expert, who works with clients to understand how to integrate digital into existing traditional marketing channels to leverage exposure and get more bang for your marketing buck.

As an outsourced Digital Specialist, Tanya is experienced in all aspects of digital, has a focus on outcomes and ROI with a goal to use the right digital channels to make your business more visible.

Tanya is also an author of four ebooks, an active blogger, a video marketing specialist and is passionate about educating and helping businesses understand how to use digital to engage, connect and be relevant to their audiences. Her mantra is never let anyone dull your sparkle.

Delivery:

An interactive engaging 2-hour video workshop delivery using Zoom
As per our Terms & Conditions Video Workshops are not recorded, therefore will not be available to view post the scheduled date and time
Any no-show attendees will be marked absent and will be considered as a non-refundable transaction

Booking Terms & Conditions:

This event is governed by the RCSA Booking Terms & Conditions

Note: there are a minimum number of enrollments required for the video workshop to run, please confirm by speaking with a member of the Learning & Development team that the event is running as planned, before booking flights or accommodation.